business development

a crucial foundational step for any organisation aspiring to healthy growth and market expansion.

• evaluate current performance

• identify mission, vision + values

• research market, competition + trends

• develop + implement growth opportunities

• propose strategic partnerships + initiatives

• set short, medium, long-term objectives

• business plans

marketing strategy

a detailed promotional plan to achieve the objectives identified through business development.

• elaborate value proposition

• research target market + product position

• develop diversification strategy

• itemise promotional segment

• plan strategic partnerships + initiatives

• marketing plan

branding

a critical, distinct identity that defines an organisation to consumers through image, message and tone.

• develop brand identity 

• produce visual elements

• distinguish product + service features

• elaborate user experience attributes

• produce brand package

website design

a vital cost-effective impression that allows organisations to control the narrative and be available 24/7.

• clear, concise, approachable message

• intuitive navigation for user experience

• focus aligned with business objectives

• optimised digital presence

• quantifiable market interest + channels

social media

a community where organisations can engage + grow audiences with image, message + info.

• identity development

• social objectives + channels

• content creation + curating

• promotions + campaigns

• 1-to-1 or group training sessions

• monthly management packages

events management

a strategic face-to-face communication with current or potential customers. 

• identify event objectives

• prepare detailed budget + schedule

• select site and suppliers

• acquire necessary permits + policies

• manage guest list and keynotes

• develop promotional campaign